BESLER Wins Platinum AVA Digital Award
Company is recognized for excellence in integrated marketing
BESLER announced today that it has won a Platinum AVA Digital Award in the Integrated Marketing category for its Driving Optimal Revenue Cycle Performance campaign.
AVA Digital Awards is an international competition that recognizes excellence by creative professionals responsible for the planning, concept, direction, design and production of digital communication. The winning entries are selected by an international panel of judges. This year’s competition boasted thousands of entries from countries across the globe with entrants ranging from corporate marketing and communication departments to media conglomerates and Fortune 500 companies.
For this campaign, BESLER collaborated with HIMSS Media – a well-respected national organization focused on health information management – to measure perceptions of revenue cycle vulnerabilities and opportunities among 102 hospital executives. The research results were used as the basis for an integrated thought leadership campaign that touched thousands of stakeholders across the healthcare provider continuum.
“We’re honored to have won an AVA Digital Award,” said Michael Passanante, VP of Strategic Growth at BESLER. “The close collaboration across stakeholders in our business makes this truly a group win.”
BESLER combines best-in-class healthcare ﬁnance expertise with proprietary technology to help hospitals improve revenue and reimbursement integrity. Over the last thirty years, our revenue recovery and reimbursement solutions have delivered more than $4 billion of additional revenue to hundreds of hospitals across the United States. For more information, visit www.besler.com.
About The AVA Digital Awards
AVA Digital Awards is an international competition that recognizes the excellence of creative professionals responsible for the planning, concept, direction, design, and production of digital communication. The AVA Digital Awards is sponsored and judged by the Association of Marketing and Communication Professionals (AMCP). The international organization consists of several thousand marketing, communication, advertising, public relations, media production, web, and free-lance professionals. The Association oversees awards and recognition programs, provides judges, and sets standards for excellence. AMCP began in 1995 as a means to honor outstanding achievement and service to the communication profession. For more information, visit: http://www.avaawards.com/.